Österreich Werbung: Kreppel Strengthens Team as IT & Innovation Leader
Vienna, Austria (October 26, 2023) – Österreich Werbung (ÖW), the national tourism board of Austria, is bolstering its team with the appointment of Christian Kreppel as Head of IT & Innovation. In this pivotal role, Kreppel will be responsible for leading the organization's digital transformation journey, driving technological advancements, and fostering a culture of innovation.
A Seasoned Leader with a Proven Track Record
Kreppel brings extensive experience in the IT and digital sectors, having previously held senior leadership positions at renowned companies such as T-Mobile Austria and IBM. His deep understanding of technology trends, strategic vision, and strong leadership skills make him a valuable asset to ÖW.
Focusing on Digital Transformation and Innovation
In his new role, Kreppel will be instrumental in driving ÖW's digital transformation initiatives. He will play a key role in:
- Developing and implementing cutting-edge technology solutions to enhance operational efficiency and customer experience.
- Optimizing digital marketing strategies to reach target audiences more effectively and increase brand engagement.
- Facilitating innovation across all departments to foster a culture of experimentation and continuous improvement.
Embracing Technological Advancements
Kreppel's appointment underscores ÖW's commitment to harnessing the power of technology to achieve its strategic objectives. He will work closely with various teams to ensure the seamless integration of digital solutions across all aspects of the organization.
The Future of Austria's Tourism Industry
With Kreppel on board, ÖW is poised to leverage technology and innovation to further strengthen Austria's position as a leading global tourism destination. The organization is confident that his expertise will enable it to navigate the ever-evolving digital landscape and create a seamless and engaging experience for visitors.
Key Takeaways
- Christian Kreppel joins Österreich Werbung as Head of IT & Innovation.
- He brings extensive experience in technology and digital transformation.
- Kreppel will be instrumental in driving ÖW's digital initiatives.
- His appointment signals a commitment to harnessing technology for growth.
This announcement marks an exciting chapter for Österreich Werbung as it embarks on a journey of digital transformation and innovation. With Kreppel at the helm of its IT and innovation efforts, the organization is well-positioned to achieve its strategic goals and ensure a thriving future for Austrian tourism.