Personalia: Stefan Kreppel Führt Digitalisierung Bei ÖW

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Post on Nov 05, 2024

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Personalia: Stefan Kreppel Leads Digitalization at ÖW

The Austrian National Tourist Office (ÖW) has appointed Stefan Kreppel as Head of Digitalization. He will be responsible for shaping the digital future of Austrian tourism, focusing on innovative strategies and technologies.

Kreppel brings a wealth of experience in the digital realm to his new role. He previously served as Managing Director at [Previous company name], where he successfully led [briefly mention his key achievements]. His expertise spans across various areas including [mention specific areas of expertise, e.g., digital marketing, data analytics, e-commerce].

In his new position at ÖW, Kreppel will be instrumental in driving the organization's digital transformation. His primary responsibilities include:

• Developing and implementing a comprehensive digital strategy for Austrian tourism. This strategy will aim to enhance the online experience for visitors, improve communication channels, and leverage digital tools to promote Austrian destinations effectively.
• Leading the optimization of ÖW's digital platforms. This encompasses website improvements, mobile app development, and social media engagement, ensuring a seamless and engaging user experience.
• Fostering innovation and exploring emerging technologies. Kreppel will actively seek new opportunities to integrate innovative technologies like AI, VR/AR, and data analytics into ÖW's operations, contributing to a more personalized and interactive experience for tourists.
• Building a strong digital team and cultivating a culture of innovation within the organization. He will be responsible for assembling a talented and dedicated team to execute the digital strategy effectively and ensure a future-proof approach to digitalization in the Austrian tourism sector.

This appointment signals ÖW's commitment to embracing digital transformation and leveraging its potential to further strengthen the Austrian tourism industry. Kreppel's leadership will be crucial in driving the digitalization journey, paving the way for a more competitive and sustainable future for Austrian tourism.

Keywords: ÖW, Austrian National Tourist Office, Stefan Kreppel, Digitalization, Digital Strategy, Tourism, Innovation, Technology, Digital Marketing, Data Analytics, E-commerce, Website Optimization, Mobile Apps, Social Media, AI, VR/AR.